Many of my mentoring and “done for you” clients spend months, if not years, building a business but then baulk at the final hurdle, which is to invest money to tell people about it. It’s easier than it’s ever been to get your business in front of your ideal customer or client but it either seems to be really scary, or people expect a 100% plus return on investment right out of the gate. Here, the legend of online direct response marketing, Frank Kern, explains it all better than I ever could.

If you are not yet at a level where you can afford CardoneKern to run your ads, talk to me about how your business can stop being a secret!