I split test everything. I split test headlines, I split test subheadlines, I split test the colour of the buttons, and I split test my prices.

So sometimes a new member comes along and says I want to join Clicks And Leads Academy but I’m seeing a different price on the page now to the one I saw before.

I’ll always honour that, and you can too.

So don’t feel embarrassed to be split testing prices all the time. You never know what’s going to make the difference. Often it’s the more expensive price that sells more. Weird, isn’t it?

But if someone comes along and they said they saw it cheaper elsewhere, all you’ve got to do is say;

“No problem, I’ll honour that for you. It’s not an issue”.

So do feel free to split test your prices.

My name is Nicola Cairncross and I can help you market your business better online. Find out more and get my new book at http://NicolasBook.com