Okay, so I thought I’d take it right back to basics this week for people who may have seen some of my videos but don’t quite know what I do.

So, what I do is I help other people to either create a business online or to market their existing business better online. And there are seven key steps to doing that and today I’m going to go over the first one.

The first thing is you really need a home online and I still recommend, even with all the social media growth, that you need your own domain name, you need your own website and you need your own mailing list.

Mailing lists are eventually going to die off, I think. I think they’ll be replaced by things like chatbots, but in the meantime, for the next five years, still having your own mailing list is having a very valuable asset.

In fact, you know, one could argue that you could manage just with a mailing list and a Facebook page to start with, but I would get your own website online as quickly as possible.

My name is Nicola Cairncross and I can help you market your business better online. Find out more and get my new book at http://NicolasBook.com