3 Biggest Marketing Mistakes Business Owners Make

Surveying 650 business owners, Nicola discovered the “3 Biggest Marketing Challenges” business owners face and what you can do about them!). She also takes you on a super-fast tour of a surprisingly trendy supermarket – Katerina’s Seaside Branch.

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Clicks And Leads is a “tongue in cheek” digital marketing Vzine by entrepreneur, author, podcaster, speaker, Nicola Cairncross. You can also subscribe to the video podcast on iTunes.

Some of the insights shared in this week’s Vzine…

Okay, so this week, I want to tell you the three biggest challenges that my survey threw up that business owners face with marketing their own businesses online.

As you can see, I’ve had quite a number of responses — 650, to be precise — and I’ve gone through them all with three or four highlighter pens, that was good fun, and I divided them up into mindset challenges, marketing challenges, and money challenges around the whole marketing issue.

So, I’m just going to whiz through them quickly, and I hope it’ll be helpful for you. See if you’re falling into any of these marketing traps…